By Jackie Davis
Janessa Hastings is a nontraditional student who’s pursuing a Bachelor of Business Administration at the Robinson College of Business at Georgia State after years in the workplace. Hastings was also recently selected as a Frances Wood Wilson Foundation Scholar.
Tell us about your business.
Physi Ü is a healthcare consulting firm I launched in late 2017.
What inspired the idea?
After eight years working as a Director of Revenue Management in an Atlanta-based boutique healthcare practice, I realized I wanted to use my talents to assist new and emerging physicians just completing their residencies by establishing themselves in the field.
What problem is your business solving?
Physi Ü, the name in particular, was born from my idea that every physician needed to be trained or educated in business. In my career, I’ve witnessed firsthand how medical providers could be excellent doctors or practitioners but have no idea how to properly run their business with the goal of revenue in mind – and I’m eager to help!
What does entrepreneurship mean to you?
To me, entrepreneurship symbolizes freedom, peace, hard work, determination, being consistent, and helping others without looking for a reward.
You recently received the Frances Wood Wilson Foundation Scholarship that is designed to support Entrepreneurship & Innovation Scholars. How will the funds support you and your business?
To continue growing my company, I’m focusing on marketing efforts. I’ve used the funds awarded to buildout my website, attain updated professional headshots, and continue the creation of marketing materials.
What role has Georgia State played in your entrepreneurial journey?
Wow, where do I start. Georgia State has allowed me to see my future, tap into my dreams and make them a reality. Just going through the enrollment process was a journey in itself, but I’m grateful to be here. I waited years to start my college education and Georgia State has given me the opportunity of a lifetime to finish it.