By Sydney Tyler
Elizabeth Strickler is Senior Lecturer and Director of Entrepreneurship Programs in the Creative Media Industries Institute (CMII) at Georgia State University. In her role at CMII, Strickler utilizes her experience in business and technology, to inspire her students to achieve their full creative capabilities. At the Blockchain Lab, she and her colleagues are studying how to “monetize creative labor using blockchains and other decentralized ledger technologies.”
She recently spoke at TEDxAtlanta, explaining the power of non-fungible tokens (NFTs) for digital artists and the future of digital art and media.
NFTs are permanent tracking devices that allow complete creative control and credit on the side of the digital innovator. With this tool, artists, musicians, and creators have access to proof of origination and ownership possibilities that were not available in the past. The NFTs are unique to the artist and their creative masterpieces that are secure and kept in a public database.
The internet has the power to connect people all over the world, but it can also manipulate and change a digital creator’s work with little to no consequence. The innovative presence of NFTs will allow artists to safely store their work online and receive profits earned.
Click here to watch the full TEDxAtlanta presentation.
To learn more about Elizabeth Strickler and her innovative academic efforts at Georgia State, click here.