Gaining customers for your business is a hands-on process that begins with developing customer personas by defining your primary customers and what they like. This formative work will lend “insight into their buying patterns to serve them better.” Read to learn more.
A.T. Gimbel noted that one of the major mistakes entrepreneurs make is building a product too soon in the process of developing a startup. Identifying a problem other people are already trying to solve is step one. There must be an “authentic demand” and a growing niche market. Read blog to learn more.
StartupGSU, a unique organization at the Entrepreneurship and Innovation Institute, is a student-managed venture capital fund that awards sponsored, capital grants to Georgia State University undergraduate students who seek to launch or scale their ventures. Read to learn more.
Eater Atlanta Magazine’s list of essential coffee shops is out and guess who made the list? Buzz Coffee and Winehouse is a Main Street Entrepreneurs Seed Fund company from cohort 2 with Tremayne Perry, founder/owner at the helm. This community focused establishment serves coffee, pastries and cocktails, later in the day. Read more.
Georgia State University’s Entrepreneurship and Innovation Institute (ENI) has selected a diverse group of founders and innovative companies for the third cohort of its Main Street Entrepreneurs Seed Fund. Learn who made the list.
Entrepreneurship and Innovation Institute will celebrate Global Entrepreneurship Week (GEW) on November 8-14 by hosting a virtual event entitled Entrepreneurs without Borders. The panel discussion is a joint effort between Georgia State University’s Institute for International Business and the Entrepreneurship and Innovation Institute (ENI).
Robert Hatcher (B.A. ’17, MBA ’20) conceived the idea for his company while in an entrepreneurship class as an undergrad here at Georgia State. An amateur musician and songwriter, his idea was to create a virtual music studio using blockchain technology — a kind of electronic ledger and the premise behind cryptocurrencies like Bitcoin — to track a song’s development from start to finish. Learn more.
After a year’s hiatus, college students are back for a national entrepreneurship competition that seeks to find the next big idea. And with a national economy recovering from COVID-19, those big ideas are more needed than ever. Georgia State University is represented by Ethiopay. Find out more.
The 12 selected grantees are inspiring young leaders and innovators focused on tackling some of society’s most difficult challenges with responsible products, services, and solutions appealing to individual consumers and corporations. A GSU alum, Dia Davis (B.B.A. ’19) and a GSU student, Nicole Toole (B.B.A. ’22) selected by WBENC – learn more.
Interning at Understory has taught me numerous things. Throughout the past couple of months, I have learned the importance of sustainability and how vital it is to support other businesses and organizations as well as to help them use technology and innovation to make the world more sustainable. Read the full story on this internship with Understory.
